Humanized Marketing Blog
Proving Marketing ROI: Why You Should Never Set Sales Goals Using a Top-Down Approach
2022-11-16T02:23:10-05:00By Hellen Oti|Marketing ROI|
One reason – reverse engineering is a pain.
[Video] Human vs. Robot: Episode 3 – The Perfect Balance Sheet – A Humanized Marketing Messaging Series
2020-11-12T16:50:17-05:00By Hellen Oti|Human vs Robot, Marketing Message, SaaS Marketing, Tech Marketing Strategy|
In a world of spreadsheets and financial reports, can you make your accounting software marketing message sound less robotic, more exciting, and relatable?
Tips for Marketing Your SaaS Product as a Must-Have
2022-10-13T14:08:44-04:00By Hellen Oti|Marketing Message, SaaS Marketing, Tech Marketing Strategy|
Is your solution just a wish list item?
[Video] Human vs. Robot: Episode 2 – 24/7 Managed IT Services – A Humanized Marketing Messaging Series
In the second episode of our Human vs. Robot humanized marketing message series, we take a look at a marketing message from a Managed IT Services Provider. Who takes this one home? The human or the Robot?
11 Technology Marketing Strategy Examples to Learn from Uber’s Move to Grocery Delivery
Uber has increased its market share by expanding into other spaces. What can we learn from their expansion?
[Video] Human vs. Robot: Episode 1 – The A.I. Machine – A Humanized Marketing Messaging Series
In the first episode of our Human vs. Robot humanized marketing message series, we take a look at a marketing message from an Artificial Intelligence company. Who takes this one home? The human or the robot?
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