You can’t improve marketing ROI, if you can’t prove your marketing ROI.
You can’t improve marketing ROI,
if you can’t prove your marketing ROI.
Humanized Marketing Goals Strategy Services
Track all marketing activities to discover areas of improvement and ways to optimize what’s working.
Key Marketing Deliverables:
- Business and marketing goals alignment
- 1-year marketing goals and metrics per marketing channel (calculated based on existing 3-year average data and conversion rates)
- Lead generation goals (micro and macro conversions. An example of a macro conversion is a sales contact form fill and micro conversion is a subscriber form fill)
- Brand awareness (market reach) goals
- Conversions report (conversion rates per lead stage)
- Marketing/sales goals scenario analysis
Bonus: Free marketing metrics tracking dashboard
Recommended Marketing Advisory Plan: ‘Nothing Basic’