Humanized Sales Process Automation & Lead Generation Nurturing Strategy
Design a lead nurturing process and strategy that’s focused on your customer’s challenges.
Key Marketing Deliverables:
- Marketing to Sales process and customer journey mapping
- Automated lead distribution plan
- Automated lead follow up plan – plan will include 3 sample follow up implementations
- Lead scoring strategy
- Technology enhancement recommendations and tracking
- Lead nurturing tracking metrics
- Marketing to sales process mapping
- Lead nurture strategy for existing leads
- Define top 3 marketing personas using customer segmentation (A, B, C analysis to determine customers with the highest lifetime value)
Bonus: 1- hour Marketing automation system implementation run through
Recommended Marketing Advisory Plan: ‘Plus is More’
No gut-feeling decisions!
Focus on Your Target
It’s all about the humans buying right?
Robot to Human Translations
Kick out the Zombie Messaging!